CEO & Co-Founder, Brad Jefferson, Discusses Animoto & Lets Out a Mother’s Day Secret in this Exclusive Interview

In General, Interview, Opinion, Review, Video by Michael SheehanLeave a Comment

Animoto was created to complement the emergence of rich media and video within the consumer marketplace. Back when it was founded in 2005, consumers didn’t have smart phones nor HD camcorder and high video production quality was something to envied, only coming from studios. When Animoto brought their product to market, it was revolutionary. Started by a bunch of friends, the idea behind Animoto was to bring life to static photos through the use of complex blends, transitions and music integration, the end result being a media rich experience in the form of a short movie. Since day 1, Animoto …