“Content Strategy” collection
Gain professional perspectives on the art of digital marketing, content creation, and technology journalism. These articles offer strategic advice for builders and marketers on establishing brand authority and navigating the ethical landscape of modern media.
HTD Tech Briefs
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June 2, 2026
I Watched AI Search Engines Erode My Site Traffic for a Year. Here’s What I Built to Fight Back.
For the past year I've been watching HighTechDad traffic decline despite solid SEO and high Domain Authority. AI search engines were consuming my content without sending traffic back. So I built AI Visibility Analyst (AIVA), a service that audits any page against 28 deterministic rules to tell you exactly where you stand with AI visibility. Here's the story behind it.
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February 18, 2020
How to Pitch Tech Writers & Influencers – Voices from 8 Tech Journalists (incl. HighTechDad)
If you are a vendor or PR firm looking to get a tech writer, influencer or journalist to write about yoru product or service, read these tips!
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June 4, 2019
Adobe Creative Cloud – A Perfect Platform to Test, Learn, and Create
Real-world content marketing examples of how Adobe Creative Cloud enables not only creativity but also agile marketing allowing people to unleash their artistry.
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February 26, 2019
IoT Confessions from the War Room – A Content Marketing Experiment #2
Part 2 of my corporate content writing example. Be sure to read the other articles for context. When writing corporate content, try different approaches, styles, and tactics. For this IoT solution article, I chose to write about IoT in the form of a TV script. This is a possible example of how Content Marketing can become a bit less "scripted."
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February 26, 2019
IoT Confessions from the Boardroom – A Content Marketing Experiment
When writing corporate content, try different approaches, styles, and tactics. For this IoT solution article, I chose to write about IoT in the form of a TV script. This is a possible example of how Content Marketing can become a bit less "scripted."
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February 26, 2019
A Content Experiment in Corporate Blogging – Introduction to the IoT Confessions Series
It is important, as a content creator or content marketer, to be unique & think outside of the box when it comes to creating compelling content. My example.
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May 14, 2018
Why You Should Write Long-Form Content & Blog Articles
This has always been a debate: which is better - long-form content or short-form content? My opinion is that long-form is better for story-telling. Other experts agree. And Google is smarter now giving longer form QUALITY content a higher rank. My recommendations & other experts' tips in this article.
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November 28, 2016
My Evolution of Blogging, 12 “Pro Blogger” Tips & the #BeginningofME
Learn 12 "Pro Blogger" tips based on over a decade of blogging experience. This article walks through the evolution of HighTechDad.com w/ tips along the way.
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October 4, 2016
My Views on Blogging, Influencers & Brands – Interview with Imperial Leisure
Imperial Leisure recently published an interview I (Michael Sheehan) had with them regarding my views on blogging, influencers & brands. Read the interview.
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August 25, 2016
How to Achieve “Millions” through Blogging – It’s Not What You Think! #BizOfBlogging
Having been a blogger for over a decade, HighTechDad (Michael Sheehan) offers some business tips on achieving "millions" through blogging.
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August 3, 2016
Business Tip: Audit your LinkedIn Business Profile Periodically for Fake Employees [updated]
Have you audited your LinkedIn Business Profile recently? You may find some fake employees who could potentially be damaging your online reputation.
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April 13, 2016
How to Promote Yourself & Raise Visibility: Stay Focused & Tell a Story (Part 2)
How to raise your visibility with companies and hiring managers by keeping your focus and learn how to tell a story to promote your personal brand.
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