“Content Strategy” collection
Gain professional perspectives on the art of digital marketing, content creation, and technology journalism. These articles offer strategic advice for builders and marketers on establishing brand authority and navigating the ethical landscape of modern media.
I Watched AI Search Engines Erode My Site Traffic for
For the past year I've been watching HighTechDad traffic decline despite solid SEO and high Domain Authority. AI search engines were consuming my content without sending traffic back. So I…
How to Pitch Tech Writers & Influencers – Voices from
If you are a vendor or PR firm looking to get a tech writer, influencer or journalist to write about yoru product or service, read these tips!
Adobe Creative Cloud – A Perfect Platform to Test, Learn,
Real-world content marketing examples of how Adobe Creative Cloud enables not only creativity but also agile marketing allowing people to unleash their artistry.
IoT Confessions from the War Room – A Content Marketing
Part 2 of my corporate content writing example. Be sure to read the other articles for context. When writing corporate content, try different approaches, styles, and tactics. For this IoT…
IoT Confessions from the Boardroom – A Content Marketing Experiment
When writing corporate content, try different approaches, styles, and tactics. For this IoT solution article, I chose to write about IoT in the form of a TV script. This is…
A Content Experiment in Corporate Blogging – Introduction to the
It is important, as a content creator or content marketer, to be unique & think outside of the box when it comes to creating compelling content. My example.
Why You Should Write Long-Form Content & Blog Articles
This has always been a debate: which is better - long-form content or short-form content? My opinion is that long-form is better for story-telling. Other experts agree. And Google is…
My Evolution of Blogging, 12 “Pro Blogger” Tips & the
Learn 12 "Pro Blogger" tips based on over a decade of blogging experience. This article walks through the evolution of HighTechDad.com w/ tips along the way.
My Views on Blogging, Influencers & Brands – Interview with
Imperial Leisure recently published an interview I (Michael Sheehan) had with them regarding my views on blogging, influencers & brands. Read the interview.
How to Achieve “Millions” through Blogging – It’s Not What
Having been a blogger for over a decade, HighTechDad (Michael Sheehan) offers some business tips on achieving "millions" through blogging.