Public Relations

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10 Ways Brands Can Work More Effectively with Top-Tier Bloggers

Bloggers are not second class citizens. At least not all of them. I do have to draw a bit of a line here between those “bloggers” who simply post sales, coupons, contents and giveaways, and those who produce content in the form of reviews, how-to articles, social commentary, experiences, analysis and the like. In my …

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Hey Brands & PR Agencies – Dads are Different than Moms!

When I started blogging about 5 years ago, I had no idea what direction it would take me, nor what type of success or lack there of it would have. I must admit, I’m pleasantly surprised at the result thus far. But it wasn’t easy. Having a full time job and having a full time …

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