This past week, I decided to find out what the hype was all about regarding the Droid. Launched just a few weeks ago, the Droid has been positioned as a potential iPhone-killer. Being an avid iPhone user (but still someone open to new, better or different devices), I wanted to truly test the Droid out to find out what the hype was all about.
Even before the Droid was launched, Verizon initiated a series of “attack campaigns” targeted at the iPhone. These “iDon’t” ads really helped to delineate the differences between the two companies (Google and Apple) from an Operating System perspective. More recently, other competitive ads initiated by Verizon against AT&T have come under scrutiny since AT&T is making claims that Verizon is misleading consumers in their 3G coverage information. What all this has done, is really raised the hype quite a bit. I particularly enjoyed the “coming soon” ads where Stealth Bombers were deploying payloads across the U.S. that contained single Droids – the Droids being almost alien in nature (can you say mini-Terminators?).
Obviously, quite a lot of thought and energy went into crafting not only the Motorola hardware but also into the launch campaign by Verizon. Even extending the hype by saying the Google Navigation would be available on the Droid was another 1-2 punch against the iPhone.
So my thoughts were to really do a casual head-to-head from a consumer’s perspective (me) against the iPhone. Since the technical comparisons have already been done and redone, I thought that I would highlight some of the important differences (briefly) and then dive into some of the items that are typically important to the average consumer (and business user), specifically:
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